In the CEO Culture of Health Initiative, participating employers select one of four national, evidence-based programs to serve as a road map for their comprehensive worksite wellness program. The CEO Cancer Gold Standard is one of the choices.

What is the Gold Standard?

The CEO Cancer Gold Standard™ is a series of health-related recommendations with special emphasis on cancer, developed by the CEO Roundtable on Cancer, to promote healthy lifestyles in the workplace. The Gold Standard is a comprehensive program with three main goals: 

• Risk Reduction: reducing the risk of cancer by not using tobacco and by maintaining a healthy and active lifestyle. Note that the risks for other chronic conditions, including diabetes and cardiac disease, are also reduced by implementing the Gold Standard.
• Early Detection: detecting cancer at the earliest possible stage, when treatment has the best of chance of improving outcomes, through age and gender-appropriate screenings, and
• Quality Care: ensuring access to the best available cancer treatment. For each of these goals, CEO Cancer Gold Standard organizations: Sustain a culture that values, supports and promotes a healthy lifestyle and provides the support needed when a diagnosis of cancer becomes a reality, and offer benefits and programs that help to prevent cancer, detect it earlier and provide access to high-quality treatment, including cancer clinical trials.

How do you become a Gold Standard Company?

To be considered for accreditation as a CEO Cancer Gold Standard employer, your completed application must be submitted electronically and all of the following components must be downloaded and submitted electronically.

• Your Tobacco-Free Workplace Policy
• CEO Affirmation
• Preparer’s Certification

Once your application has been reviewed, a Member of the CEO Roundtable on Cancer’s Accreditation Review Board may contact you to schedule a telephone interview to review your application. Following the complete review, the CEO and you, as the Preparer, will be notified via email by the Chairman of the CEO Roundtable on Cancer of the decision.

Are you ready to become a Gold Standard Company?            

Click here for a quick checklist to see if your company is ready to become a gold standard accredited employer! MBGH provides CEO Culture of Health participants assistance in early planning and implementation of the CEO Cancer Gold Standard. Contact Tara Hill at thill@memphisbusinessgroup.org if you have questions or need additional information.